SwitchWorks

SwitchWorks

2020 was a particularly “off” year. So, Chick-fil-A, being the most caring company in the world, set out to spark hope through this holiday film animated by Psyop.

Role & Recognition

SVP, Group Creative Director - Lead Chick-fil-A Creative at McCann NY

My 3 year old daughter really loved this one : (

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Chick-fil-A.com/SparkHope

Digital

We created a site that allowed people to send personalized messages of hope to loved ones. Sparks of light appeared on a map to represent each message sent.

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